Miami Overtakes New York City in Million-Dollar Home Listings

Miami waterfront home with Miami skyline in background

Miami waterfront home with Miami skyline in background

Miami has officially entered a new era of luxury real estate dominance. According to a December 2025 luxury housing market report from Realtor.com, the Miami metro area now has more homes listed at $1 million and above than New York City—a milestone that signals a major shift in the U.S. luxury housing landscape.

This data-driven turning point underscores Miami’s evolution from a seasonal luxury market into a year-round global hub for high-net-worth buyers.

Miami Surpasses New York City in $1M+ Listings

As of December 2025, Miami recorded 10,591 active listings priced at $1 million or more, edging past New York City, which had 10,176 seven-figure listings.

For years, New York City held a commanding lead in luxury housing inventory. Miami’s ascent reflects not just growth in listings, but a deeper structural change in where wealth is choosing to live, invest, and park capital.

Why Miami’s Luxury Market Keeps Growing

1. Year-Round Luxury Demand

Unlike many luxury markets that slow down toward the end of the year, Miami maintains consistent activity throughout all seasons. International buyers, second-home owners, and cash purchasers help sustain strong listing volume even during traditionally slower months.

2. Migration of High-Net-Worth Buyers

Realtor.com reports that Miami attracts more luxury buyer interest from the New York metro area than the next eight U.S. metros combined. This trend highlights ongoing domestic migration fueled by lifestyle preferences, tax considerations, and remote-work flexibility.

3. Global Appeal and International Capital

Miami’s position as a gateway city continues to attract buyers from Latin America, Europe, and beyond. For many international investors, Miami real estate functions as both a lifestyle asset and a long-term store of value.

What This Means for Miami Luxury Real Estate

According to economists and brokers cited by Realtor.com, Miami’s growing inventory of million-dollar homes is not a temporary spike—it reflects a permanent rebalancing of luxury housing supply.

Key implications include:

  • Greater price resilience at the high end
  • Increased competition among luxury sellers
  • More diverse inventory across waterfront condos, branded residences, and single-family estates

Miami is no longer just competing with traditional luxury markets—it’s redefining them.

Miami’s Position as a National Luxury Leader

This milestone confirms what many buyers, developers, and investors have already recognized: Miami is now one of the most important luxury real estate markets in the United States.

With sustained demand, international reach, and expanding high-end inventory, Miami’s luxury market is positioned to remain a dominant force well beyond 2025.

Seaway at The Surf Club’s $54M Non-Penthouse Sale Signals Surfside Luxury Strength

Seaway at The Surf Club condos

swimming pool at Seaway at The Surf Club

$54 Million for a Non-Penthouse Condo

Surfside continues to redefine luxury benchmarks as a ground-level unit at The Seaway at The Surf Club sold for a staggering $54 million. This sale is notable not only for its price but because it was achieved outside of a penthouse unit—showing that every corner of Surfside’s luxury market is in demand.

oceanfront living at Seaway at The Surf Club

$4,400 Per Square Foot—A New Benchmark

The 12,174 square foot residence sold at a remarkable $4,436 per square foot. This price per square foot rivals even the most exclusive penthouse sales, reflecting the extraordinary demand for oceanfront living at The Surf Club. It’s clear that premium pricing is not just limited to the top floors.

Seaway at The Surf Club

Surfside Dominates South Florida’s Luxury Market

This comes on the heels of December’s $86 million penthouse sale at The Seaway at The Surf Club, which set the county’s record. Together, these sales showcase Surfside’s unmatched momentum, positioning it at the forefront of South Florida’s luxury condo market. For more on The Surf Club and its offerings, visit our Four Seasons Surf Club page.

Inside the $70 Million Ocean House Surfside Penthouse

Ocean House Surfside duplex penthouse with rooftop pool

Ocean House Surfside penthouse at 9317 Collins Ave

A Masterpiece of Interior Design and Finishes

The Ocean House Surfside penthouse is a $70 million, two-level, full-floor residence featuring 6 bedrooms, 6 full bathrooms, and 2 powder rooms, offering a combined 14,527 square feet of interior and outdoor living space. Spanning the entire top floor of the boutique oceanfront building and opening to a private rooftop terrace, the penthouse includes approximately 9,476 square feet of interiors and more than 5,000 square feet of private terraces, including a nearly 3,000-square-foot rooftop overlooking the Atlantic Ocean. The interiors are crafted by renowned designer Carla Guilhem, who blends superyacht-inspired elegance with Brazilian heritage. The penthouse features luminous spaces, wraparound floating balconies, and a kitchen with waterfall islands, sculpted cabinetry, and Gaggenau appliances. Every finish evokes understated elegance, offering panoramic views and seamless indoor-outdoor living.

entertainment room - Ocean House Surfside penthouse

primary bath - Ocean House Surfside penthouse

primary bedroom - Ocean House Surfside penthouse

Exclusive Amenities: The Penthouse as a Private Resort

This is not just a home; it’s a private resort. The penthouse boasts its own cinema, a spa, a state-of-the-art fitness area with a private training room, a game room with billiards and a bar, and a rooftop complete with a pool, spa, and summer kitchen. These amenities are exclusive to the penthouse, making it a self-contained haven.

rooftop pool - Ocean House Surfside penthouse

terrace and rooftop pool - Ocean House Surfside penthouse

summer kitchen - Ocean House Surfside penthouse

ocean house surfside penthouse spa

cinema - Ocean House Surfside penthouse

gym - Ocean House Surfside penthouse

The Ocean House Building: Location & Completion

Ocean House Surfside is located at 9317 Collins Avenue, Surfside, FL 33154. The boutique building will rise 12 stories and include just 25 residences, embracing exclusivity. Under construction, Ocean House is expected to be completed by the end of 2027. The building offers direct beachfront access, blending a serene coastal lifestyle with proximity to Bal Harbour and Miami Beach.

Ocean House Surfside located at 9317 Collins Ave

Developer and Architect: A Legacy of Excellence

Multiplan Real Estate Asset Management, founded by José Isaac Peres, is the developer behind Ocean House Surfside. Known for iconic projects like 57 Ocean, Il Villaggio, and Ocean Park, Multiplan is synonymous with enduring quality. The architecture is by the acclaimed firm Arquitectonica, and the interior design by Carla Guilhem further elevates the project.

The Surfside Neighborhood: A Coveted Coastal Enclave

Surfside is one of South Florida’s most exclusive enclaves. Within walking distance, residents can enjoy the luxury shopping of Bal Harbour Shops and fine dining. A short drive connects you to the vibrant cultural scenes of Miami Beach and the serene beaches of Key Biscayne. Surfside’s blend of tranquility and accessibility makes it the ideal setting for this one-of-a-kind penthouse.

Cameron Diaz Tours Miami Mansion Amid Celebrity Relocation Trend

Cameron Diaz home shopping in Miami's Pinecrest neighborhood

Cameron Diaz home shopping in Miami's Pinecrest neighborhood

Cameron Diaz Explores Miami’s Luxury Market, According to TMZ

TMZ revealed yesterday that Cameron Diaz was spotted touring a luxury Miami mansion in late December. The estate, located in Pinecrest and reportedly owned by Houston Rockets forward Jeff Green, is on the market for $16.4 million. This seven-bedroom, seven-bath property features expansive grounds, a chef’s kitchen, and a resort-style pool—just one example of the lavish Miami homes catching the couple’s eye.

Details on the $16.4M Jeff Green Estate

Alongside her husband, Benji Madden, Diaz has reportedly toured other Miami mansions, though according to TMZ, no offers have been made yet. This potential move comes as the couple’s Beverly Hills home has been on the market since 2024, even after a price drop.

Miami’s Celebrity Wave: Will Cameron Join Wahlberg, The Weeknd, and the Rest?

This aligns with a bigger trend. Other stars have made headlines by relocating or buying in Miami—like Mark Wahlberg in Delray Beach, Larry Page’s massive estate purchase in Coconut Grove, The Weeknd settling in Coral Gables, and Robbie Williams also purchasing a waterfront mansion in Coral Gables . As Diaz contemplates Miami, it’s clear that South Florida’s star power is only growing.

Tech Billionaire Larry Page Drops $173.4M on Two Miami Coconut Grove Estates

Larry Page buys two Miami homes in Coconut Grove for $173.4 million

Larry Page buys two Miami homes in Coconut Grove for $173.4 million

In a headline-grabbing real-estate move, Google co-founder Larry Page — widely ranked as the second-wealthiest person in the world — has just spent a staggering $173.4 million on two ultra-luxury homes in Miami’s Coconut Grove neighborhood, according to a report from The Wall Street Journal.

A Major Luxury Real Estate Buy in Miami

According to The Wall Street Journal, Page’s recent purchases include:

  • A 4.5-acre Biscayne Bay waterfront estate that previously belonged to restaurateur Jonathan Lewis, acquired for $101.5 million after being listed at up to $135 million.
  • A 17,000-square-foot nearby estate with seven bedrooms, bought for $71.9 million from Sloan and Roger Barnett on Jan. 5, 2026.

These two acquisitions bring Page’s Coconut Grove real-estate expenditures to $173.4 million, underlining the strength of Miami’s ultraluxury market.

Why Miami? Tax Policy and a Billionaire Migration

Real-estate insiders tell The Wall Street Journal that Page’s deals are part of a broader migration of Silicon Valley elites to Florida. This trend has accelerated amid debate over a proposed California wealth tax, which would impose a one-time 5% levy on billionaire assets retroactive to Jan. 1, 2026 — prompting some wealthy individuals to relocate to more tax-favorable states like Florida.

Miami’s appeal extends beyond taxes, though. The city’s luxury housing market has seen record-breaking sales, particularly in the nine-figure range, reflecting national demand among ultrawealthy buyers seeking waterfront estates, privacy, and investment upside.

Coconut Grove: A Hotspot for High-End Buyers

Coconut Grove stands out as one of South Florida’s premier luxury markets, boasting historic estates, deep water access, and lush privacy. Page’s high-profile purchases add to a growing list of elite transactions in the area — including several above $100 million in recent years — cementing the neighborhood’s reputation as a billionaire magnet.

The Bigger Picture: Florida’s Luxury Market Surge

Miami and the broader Florida luxury market continue to outperform many traditional high-end real-estate hubs:

  • In 2025, Florida recorded 19 sales above $50 million, outpacing New York and California.
  • Miami alone had four transactions exceeding $100 million, underlining fierce demand at the top tier.

For sellers and brokers alike, the influx of billionaire buyers is reshaping South Florida’s property landscape, with estates in Coconut Grove and beyond achieving unprecedented prices.

What This Means for Buyers and Investors

Whether you’re tracking ultra-luxury trends or contemplating your next investment or relocation:

  • Tax policy matters: State tax differences are increasingly influencing where high-net-worth individuals put down roots.
  • Miami remains a global magnet: With elite buyers like Larry Page making significant commitments, the city’s luxury market shows no sign of cooling.
  • Record sales set benchmarks: Transactions in the nine figures are resetting expectations for waterfront property values across South Florida.

Villa Miami Unveils $55 Million Triplex “Villa Triplo” Penthouse

Villa Triplo penthouse at Villa Miami

Villa Miami triplex penthouse rooftop swimming pool

Villa Miami has officially unveiled Villa Triplo, a spectacular three-level penthouse estate perched more than 650 feet above Biscayne Bay—a modern sky manor unlike anything else in Miami’s luxury market. Spanning over 15,000 square feet across levels 53, 54, and 55, this ultra-private residence is the crown jewel of the forthcoming tower rising along the waterfront in Edgewater.

Designed in collaboration with Major Food Group and globally acclaimed interior designer Vicky Charles (Charles & Co), the Villa Triplo Penthouse brings together sculptural architecture, museum-quality materials, and a suite of in-home amenities that rival the world’s most exclusive resorts.

Villa Triplo staircase

A Triplex Penthouse in a Class of Its Own

According to the official brochure, the term “penthouse doesn’t cut it.” The Villa Triplo estate occupies the entire top three floors of Villa Miami, offering:

  • 5 bedrooms | 5 bathrooms | 4 half baths
  • Four private terraces
  • Full chef’s kitchens + fully-equipped butler’s pantry
  • Private gym, sauna, steam room & treatment room
  • Billiards lounge & rooftop cocktail bar
  • A dramatic bay-facing private pool with panoramic views
  • Private elevator access on each level
  • Access to the rooftop helipad and Copper Club membership

The layout is designed so life unfolds vertically—rest on Level 53, live & entertain on Level 54, and play & rejuvenate on Level 55.

Villa Miami primo bathroom suite

Level 53: The Rest Level — Bedrooms in the Sky

Level 53 offers nearly 6,701 square feet of serene private living space, including a primary suite positioned on a sweeping corner with unobstructed sunrise views. Soft lime-wash plaster walls, parquet oak flooring, and rattan-inlaid storage create a warm, luminous aesthetic throughout.

The primary bathroom, fully wrapped in richly veined viola marble, features:

  • A sculptural soaking tub
  • Oversized rain showers framed in fluted glass
  • Dual vanities
  • Separate dry and wet areas
  • Aromatherapy steam shower

Two additional bedroom suites open to the west-facing terrace, balancing the floor with both sunrise and sunset outdoor space. A cozy family rec room, cocktail bar, office, and extensive dressing rooms complete the level.

Villa Triplo living room

Level 54: The Living & Entertaining Level

Ascend the sculptural grand staircase—or ride the private elevator—to enter Level 54: a flowing, open-air living environment designed for hosting at the highest level.

Signature Features

  • Great Room with two-story glass framing Biscayne Bay
  • Chef’s kitchen with Italian marble, integrated pasta cooker, and oversized island
  • Butler’s pantry fully equipped as a second kitchen
  • Formal dining room set against panoramic floor-to-ceiling windows
  • Walk-in wine cellar with tile-patterned marble, vaulted wood ceilings, and vintage fixtures
  • Staff quarters + laundry room for seamless service and privacy

The pairing of the Great Room, dining area, and waterfront terrace creates a continuous indoor-outdoor living experience perfect for large gatherings, private dinners, or relaxed evenings at home.

triplex penthouse rooftop pool at Villa Miami

Level 55: The Pool Deck, Wellness Sanctuary & Rooftop Lounge

The penthouse’s top level is an entirely private amenity floor—effectively a personal wellness retreat and entertainment club.

Private Pool Terrace

The bay-facing pool is described as “evoking the feeling of a villa perched on a cliffside”—its waterline visually merging with the bay beyond. Travertine terrazzo flooring, floating greenery, and panoramic glass walls elevate the ambiance to resort level.

Wellness Suite

Just steps from the pool:

  • Fully equipped waterfront gym
  • Sauna & steam room inspired by thermal spas in Ischia
  • Massage / treatment room
  • Full bathroom & guest suite for overnight visitors

Sunset Lounge & Billiards Room

A richly appointed rooftop lounge features:

  • Antique-mirrored bar
  • Burl wood island with marble accents
  • Parquet flooring
  • Intimate seating areas for sunset cocktails and elevated entertaining
  • Direct flow into the billiards room and pool deck

chef's kitchen in triplex penthouse at Villa Miami

A Modern Manor in the Sky

With three full floors, multiple kitchens, private spa, breathtaking bay views, and unmatched privacy, the Villa Triplo Penthouse stands alone as one of the most significant penthouse offerings in Miami’s luxury market.

Residents also enjoy Copper Club membership, providing curated programming by Major Food Group, access to private dining spaces, private beach club, and the helicopter landing pad—a level of exclusivity rarely seen in residential towers.

rooftop helipad at Villa Miami

Unmatched Location in Edgewater

Nestled along a quiet waterfront street in Edgewater, Villa Miami places its residents minutes from:

With walkability, boating access, parks, and cultural destinations all close by, the penthouse offers both tranquility and connectivity.

A New Benchmark in Miami Penthouse Living

The newly released $55 million Villa Triplo Penthouse at Villa Miami is a once-in-a-generation sky residence combining architectural artistry, bespoke interiors, and a level of in-home amenities that redefine Miami luxury living. For the ultra-high-net-worth buyer seeking a private estate in the clouds—complete with a pool, spa, entertainment level, and helicopter access—there is no offering comparable in the city today.

If you’re interested in receiving the full brochure and detailed floor plans for the Villa Triplo penthouse—or would like to discuss this residence further—please email me at [email protected].

$86 Million Penthouse Sale Shatters Miami-Dade County Condo Record

Seaway at The Surf Club

Seaway at The Surf Club

Seaway at The Surf Club Penthouse Sale Shatters Highest-Priced Condo Sale in Miami-Dade County

A penthouse at Seaway at the Surf Club has officially sold for $86 million, marking the highest-priced condominium sale ever recorded in Miami-Dade County. The sale, which closed in November 2025, not only sets a new benchmark but shatters the previous record of $60 million, held by the famed Faena House penthouse that sold in 2015. This milestone underscores the extraordinary demand for ultra-luxury, oceanfront living in Surfside—one of Miami’s most exclusive stretches of coastline.

oceanfront living at Seaway at The Surf Club

A Boutique Oceanfront Development Redefining Surfside Luxury

Located just north of the iconic Surf Club Four Seasons, Seaway at the Surf Club is a boutique, two-tower development positioned at 9149 Collins Avenue. Developed by Fort Partners, the project comprises only 36 residences, offering an exceptionally private and design-forward alternative to Miami’s larger high-rises. Though the development was completed over a year ago, it is the Penthouse 11 sale that has truly put Seaway at the Surf Club on the map.

Seaway at The Surf Club lobby entrance

Architectural Refinement by O’Donnell & Partners, Interiors by Joseph Dirand

Seaway’s architecture was designed by O’Donnell & Partners, whose work emphasizes proportion, serenity, and an effortless connection to the ocean. Inside, acclaimed French designer Joseph Dirand crafted interiors that reflect his signature blend of European minimalism and coastal sophistication. Expansive terraces, floor-to-ceiling glass, sculptural lines, and bespoke finishes all contribute to a calm, refined living experience—one that resonates deeply with discerning global buyers.

swimming pool at Seaway at The Surf Club

Four Seasons Service: The Ultimate Luxury Amenity

Beyond its architecture and design, Seaway’s greatest asset may be its proximity to—and integration with—the Surf Club Four Seasons. Residents enjoy unfettered access to the full suite of Four Seasons amenities, including beachfront cabanas, fine dining, spa and wellness services, and private club facilities. This combination of low-density residential living and world-class hospitality places Seaway in a category all its own along Miami’s beachfront.

A Record-Shattering Sale—and Signs of What’s Coming Next

The $86 million sale of Penthouse 11 doesn’t just surpass the previous $60 million Faena House record—it obliterates it. Yet the momentum at the very top of Miami’s luxury market suggests even more history may soon be written. A penthouse at The Shore Club is reportedly under contract for approximately $120 million, positioning it to potentially set a new all-time record if and when the transaction closes.

Total Price vs. Price Per Square Foot: A Tale of Two Records

While Seaway’s penthouse now holds the highest total sale price for any condo in Miami-Dade County, it did not claim the title for highest price per square foot. That distinction belongs to its neighbor to the south, The Surf Club Four Seasons. In July of this year, S-PH2 sold for $38.2 million, or an extraordinary $6,731.20 per square foot. The buyer was Daniel Nadler, founder of Google-backed medical AI company OpenEvidence. This remarkable price-per-square-foot figure highlights not only the strength of Surfside’s ultra-luxury segment but also the exceptional desirability of the Surf Club Four Seasons brand.

A Market Continually Redefining the Meaning of Luxury

Together, these results paint a clear picture: Surfside has become the epicenter of Miami’s high-end oceanfront market. With Seaway now holding the county’s highest condo sale ever, and the Surf Club Four Seasons setting the bar for price per square foot, the neighborhood has cemented its position as one of the most coveted residential destinations in the United States.

And with the $120 million Shore Club penthouse potentially on deck, Miami’s ultra-luxury condo market may soon rewrite the record books once again.

The Miami Riverfront Boom: Faena Residences Miami Takes Center Stage

Alan Faena speaking at Faena Residences Miami grand opening even on the Miami Riverfront

Alan Faena speaking at Faena Residences Miami grand opening even on the Miami Riverfront

This past Saturday night, at a star-studded grand opening party for Faena Residences Miami with none other than Alan Faena himself, the spotlight turned to a fresh chapter along the Miami River — a waterfront once overlooked but now poised for transformation.

As Alan Faena said: “We found this amazing place…that we believe has all the potential to become the new place of Miami.”
And in his words: “We love to create, we love to turn around places that are sleeping, forgotten, waiting to be reborn.”
Because “we create magic, and we know how to create it better than anyone else.”

 

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Why the Miami River Corridor Is Gaining Momentum

The Miami River is no longer just a commercial waterway or industrial legacy zone — it has become ground zero for some of the region’s most ambitious mixed-use and luxury residential developments. For instance, the project at One Brickell Riverfront — currently comprised of LOFTY Brickell and The Standard Residences Brickell — recently secured a $513 million construction loan, underscoring both market confidence and commitment to the corridor’s potential.

From the Brickell Bridge heading west, new towers, waterfront walks, marinas and public-facing amenities are reshaping the neighborhood. The riverfront’s transformation is real — and Faena’s arrival marks a new milestone.

Faena’s Vision: Rebirth, Culture & Waterfront Living

Faena Residences Miami shifts the narrative: this isn’t just a place to live, but a place to belong, and to experience. With twin towers designed by acclaimed architect Rafael Viñoly, the project will include 434 residences and a 45,000-square-foot cultural center — positioning itself at the intersection of architecture, lifestyle, and waterfront luxury.

By placing a branded-residence experience right on the riverbank, Faena is signaling that the Miami River is no longer a secondary location — it’s becoming a marquee waterfront address. The brand’s reputation for immersive hospitality and design ensures that this isn’t just about square footage; it’s about crafting place and purpose.

What It Means for Buyers & Investors

First-mover advantage: While buyers are still circling the riverfront, developments like Faena’s are opening at a pivotal moment.

Waterfront repositioning: The Miami River’s upgrade means investors are buying into transformation, not just location.

Lifestyle meets unlockable value: With major projects already under construction and public infrastructure improvements underway, the upside trajectory is clear.

Looking Ahead: The River’s Next Decade

By 2030, industry analysts expect the Miami River corridor to rival more established waterfront addresses. With marquee names such as Faena entering the game — alongside large-scale mixed–use projects (such as Miami Riverbridge and Dream Hotel) and improved public realm access — the transformation of this “hidden” riverfront into a sought-after destination is accelerating.

The recent event didn’t just launch a building — it announced a new era for one of Miami’s most undervalued assets.

Want to learn more? Contact us today for details on Faena Residences Miami, pricing, floor plans, and how you can get in early on one of Miami’s fastest-evolving waterfront addresses.

JETSET Pilates Expands Into Luxury Communities as Wellness Becomes a Top Selling Point for Condo Buyers

JETSET Pilates Coconut Grove at Mr. C Residences

JETSET Pilates Coconut Grove at Mr. C Residences

Wellness: The New Benchmark in High-End Condo Development

Luxury condo development has undergone a major evolution in recent years. Traditional features like rooftop pools, private dining rooms, and concierge services are no longer enough — today’s buyers want purpose-driven wellness experiences seamlessly integrated into their daily lives. Across major U.S. markets, wellness is increasingly viewed not as an amenity, but as a core expectation tied to lifestyle, longevity, and convenience.

This shift has led developers to partner with premium fitness and wellness brands that enhance property identity and value. Among the fastest-growing names within this movement is JETSET Pilates, a modern Reformer Pilates franchise strategically aligning with luxury residential and mixed-use communities.

Luxury Alignment as a Real Estate Strategy

Rather than expanding through traditional retail leasing alone, JETSET Pilates is pursuing a niche, premium real estate strategy that places studios inside or adjacent to high-design, wellness-minded environments — including luxury condominium towers, boutique hotels, and mixed-use lifestyle destinations.

“Our goal is to place studios in spaces that naturally reflect our clients’ lifestyles,” said Michael Zennedjian, VP of Real Estate & Construction. “Each location feels distinctly local, yet unmistakably JETSET.”

This approach positions the brand not just as a fitness studio, but as a lifestyle anchor that adds measurable value to surrounding development.

JETSET Pilates in Coconut Grove

Signature Miami Location: Mr. C Residences Coconut Grove

One of JETSET Pilates’ most prestigious and design-driven locations is within Mr. C Residences in Coconut Grove, a waterfront luxury condominium development known for hotel-style living, European hospitality, and curated lifestyle experiences.

The Mr. C JETSET Flagship studio spans 3,200 square feet across two levels — ground floor and mezzanine — in one of the most prime and visible locations in Coconut Grove, directly across from the marina and waterfront. Notably:

  • ✔ It serves as a flagship studio for the brand
  • ✔ It features two stories of high-design training space
  • ✔ It is open to both residents and the general public
  • ✔ It anchors a neighborhood already known for health, nature, and wellness culture

This placement exemplifies how modern fitness brands and luxury residential developers are working together to enhance both property value and lifestyle experience.

Expansion Presence Across Luxury-Oriented Markets

Beyond Miami, JETSET Pilates is already operating in or developing studios within high-growth, experience-focused communities including:

  • Midtown Nashville, TN — The Moore Building
  • North Hills, Raleigh, NC — Park Central
  • Union Market, Washington, DC — Margarite
  • Flagler Village, Fort Lauderdale, FL — EON Squared
  • SoHo, New York, NY — Premier retail and lifestyle corridor

These markets reflect the brand’s commitment to design-forward, walkable, lifestyle-centric environments, rather than traditional suburban fitness retail.

Looking Ahead: Growth in Wellness-Driven Luxury Environments

Since launching its franchise offering in 2022, JETSET Pilates has quickly become one of the fastest-growing boutique fitness concepts in the U.S., with more than 200 studios currently in development — including future expansion into Australia.

As developers continue to elevate their amenities packages, wellness-focused brand partnerships like JETSET are becoming key differentiators that influence buyer and renter decision-making. With a strategy centered on upscale residential and lifestyle-driven developments, JETSET Pilates is poised to continue anchoring future luxury communities where wellness isn’t optional — it’s essential.