MYKA Debuts Greek Yogurt Ice Cream in Miami Beach with Lincoln Road Flagship
Credit: MYKA / RIVANI
MYKA, the cult-favorite Greek yogurt ice cream sensation that has taken Europe, Latin America, and the Middle East by storm, has chosen Miami Beach as the site of its first U.S. flagship. Opening December 8, 2025, MYKA will bring its handcrafted, probiotic-rich ice cream to Robert Rivani’s iconic Lincoln Theatre, a landmark at the heart of bustling Lincoln Road.
A Global Phenomenon Arrives in Miami Beach
Founded in Madrid by Natalia Morales and Javier Ezquerro, MYKA has rapidly expanded to more than 175 stores across 16 countries. The brand is best known for creating an entirely new ice cream category: a gourmet dessert made from premium Greek yogurt imported weekly from Greece, blended with pasteurized milk and high-end kefir to preserve the probiotic benefits and creamy texture of traditional Greek yogurt.
Every MYKA location features its own in-house workshop, where fresh ice cream and gourmet toppings are crafted daily. More than 30 toppings—including handmade crumbles, fresh fruit compotes, artisanal granolas, and their signature baklava—allow guests to customize every detail of their dessert.
Credit: MYKA / RIVANI
Authentic Greek Yogurt Ice Cream, Elevated
MYKA’s signature menu includes:
Classic Greek Frozen Yogurt made with goat’s kefir
Fruit-based sorbets offering vegan and lactose-free options
The result is a nutrient-rich, additive-free dessert with the creamy mouthfeel of traditional ice cream—but with the natural purity and protein content of authentic Greek yogurt. “This flagship is our invitation for guests to experience the soul of Greek yogurt ice cream the way it was meant to be enjoyed,” said Founder Natalia Morales.
Credit: MYKA / RIVANI
A Design-Forward Flagship at the Lincoln Theatre
MYKA’s Miami Beach flagship will debut inside the historic Lincoln Theatre, a space restored and reimagined by developer Robert Rivani, President of RIVANI. The store will showcase a modern Mediterranean-inspired design, using textures and materials meant to transport visitors straight to Greece.
Rivani, known for revitalizing iconic properties and bringing world-class hospitality brands to the U.S., described MYKA’s arrival as part of a larger vision for Lincoln Road: “Introducing MYKA at Lincoln Theatre sets the tone for how we are reimagining Lincoln Road, as a next-generation destination where legacy, culture, and innovation intersect.”
Credit: MYKA / RIVANI
What’s Next for MYKA
With the Miami Beach opening marking its official U.S. debut, MYKA plans to expand across key American and Latin American markets in 2026. The brand’s rapid international growth—over 175 franchises in less than two years—highlights global demand for this new category of Greek yogurt ice cream.
The Miami Beach flagship opens December 8, 2025, offering locals and visitors a first taste of MYKA’s Mediterranean-inspired craftsmanship on one of South Beach’s most historic and recognizable streets.
The Roads Townhomes: New Construction, Move-In Ready Luxury Between Brickell & Coconut Grove
A rare opportunity has arrived in one of Miami’s most cherished and centrally connected neighborhoods. The Roads Townhomes, located at 84 SW 28th Road, present a limited collection of just seven tri-level, architecturally award-winning residences—each offering modern luxury, spacious layouts, and some of the lowest HOA dues in Miami.
Perfectly situated between Brickell and Coconut Grove, this boutique development blends suburban tranquility with instant access to Miami’s most vibrant districts. For buyers seeking new construction, privacy, and convenience without the high fees of traditional condo living, The Roads Townhomes stand in a category of their own.
Award-Winning Architecture & New Construction Quality
Designed by Chandler Architecture and developed by Rick Mattaway and Orange State Partners, these townhomes earned a Design Award from the Florida Chapter of the American Institute of Architects for their striking poured-concrete façade and modern profile.
Each residence spans three levels, constructed with concrete block and poured-in-place concrete, offering exceptional durability, sound insulation, and energy efficiency. Wide hallways, skylights, and thoughtfully placed windows ensure interiors are bright, open, and inviting.
Best of all—the homes are fully completed and move-in ready today.
Spacious Tri-Level Floor Plans
Buyers can choose from multiple layouts, including 3-bedroom or 3-bedroom + office/gym configurations that can convert to a 4th bedroom. Interior living areas range from 2,749 to 2,885 square feet, with all homes featuring:
Expansive second-floor great rooms with 12-foot-high ceilings
Open-concept living, dining, and kitchen areas ideal for entertaining
Deep private balconies overlooking the Brickell skyline
Two-car private garages and additional storage
Floor Plan Highlights (Based on Uploaded PDFs)
TH1: 3BR / 3.5BA — 2,749 SF interior; 3,641 SF total
TH2: 4BR / 4BA — 2,853 SF interior; 3,755 SF total
TH3–6: 3BR / 3.5BA — 2,841 SF interior; 3,750 SF total
TH7: 3BR / 3.5BA — 2,885 SF interior; 3,806 SF total
Each unit features a private ground-level garage, sprawling second-floor living level, and third-floor bedroom suites.
High-End Finishes & Luxury Details Throughout
Inside, every residence showcases craftsmanship and materials rarely found at this price point:
Chef’s kitchen with European-style cabinetry
Wolf & Sub-Zero appliances
Porcelain slab waterfall island with wine cooler and designer fixtures
Large-format porcelain flooring on main living levels; wood flooring in bedrooms
Spa-inspired primary bathroom with floating dual vanity, soaking tub & glass-enclosed shower
California Closets built-ins
8′ solid-core doors & 5″ baseboards
Recessed LED lighting and Level 5 smooth walls
Three independent high-efficiency A/C systems (one per floor)
Walk-in laundry room
Extra-thick impact glass and sound-insulated walls for enhanced privacy
From the skylit stairwell to the airy great room and custom closets, each home is designed for comfort, style, and longevity.
Ultra-Low HOA Dues — A Major Financial Advantage
One of the most compelling advantages of The Roads Townhomes is the exceptionally low HOA fees — under $0.40 per square foot.
In a city where most modern condos charge $1.50 to $1.80 per square foot, these townhomes offer:
Lower monthly overhead
Greater long-term affordability
No payment for unused or high-maintenance amenities
The freedom and privacy of fee-simple-style living with minimal upkeep
This makes the development an outstanding value for buyers seeking new construction without the heavy carrying costs typical of Miami’s luxury market.
Unbeatable Location in The Roads — A Quiet Neighborhood Next to Everything
The Roads is one of Miami’s most established residential neighborhoods—known for its tree-canopied streets, walkability, and proximity to everything.
Residents here enjoy immediate access to:
Brickell — Miami’s financial district with world-class dining & retail
Coconut Grove — waterfront parks, marinas, cafés, and boutiques
The Underline — Miami’s 10-mile linear park (just steps away)
Metrorail — easy transit to Downtown, Coral Gables, or the airport
It’s a perfect blend of urban convenience and residential calm—something increasingly rare in Miami’s urban core.
Pricing & Availability
Starting at $1,985,000
Approximately $699 per square foot under air
Move-in ready
With only seven residences in total, availability is extremely limited.
Interested in Touring The Roads Townhomes?
If you’re a prospective buyer interested in scheduling a private showing or learning more about available floor plans and pricing, feel free to contact me directly at [email protected].
VITA at Grove Isle Receives TCO; Closings Begin Next Week
VITA at Grove Isle—the highly anticipated private-island luxury development in Coconut Grove—has officially received its Temporary Certificate of Occupancy (TCO), marking a major milestone for both buyers and the Miami development community. With TCO in hand, closings are now scheduled to begin next week, bringing the project’s seven-year journey from concept to completion into its final phase.
Developed by CMC Group and led by renowned Miami developer Ugo Colombo, VITA at Grove Isle is one of the rare newly completed waterfront luxury buildings on a private island. With only 65 total residences—each directly on the water—the building offers an exceptionally private, low-density living experience.
To give buyers and followers a true behind-the-scenes look, I recently filmed an exclusive walkthrough of the property with Chris Suarez of CMC Group, touring the amenities, members club, and an exquisitely finished residence. You can watch that full video tour below.
A Major Milestone: TCO Issued and Closings Underway
Securing the TCO signals that construction is substantially complete and the building has passed all required safety inspections. For buyers who have been following VITA’s progress over the past two years of construction, this milestone means:
Final walkthroughs are beginning
Closings start next week
Buyers can now begin planning move-ins
The property is officially transitioning from construction site to fully operational luxury building
Given Miami’s competitive pre-construction landscape—where many projects take 3–4+ years to deliver—VITA’s completion represents a rare opportunity for buyers seeking move-in-ready waterfront luxury in Coconut Grove.
A True Waterfront Lifestyle on a Private Island
Located on the 20-acre private enclave of Grove Isle, VITA is the fourth and final residential building on the island. Unlike most Coconut Grove developments—which sit across the street from parks or marinas—every residence at VITA is directly on the water.
Other highlights of VITA’s private-island setting include:
Unobstructed sunrise and sunset views thanks to the building’s sweeping half-moon curvature
Nearly one mile of waterfront walking paths around Grove Isle
Brand-new roads, landscaping, security gatehouse, and renovated tennis and pickleball facilities
The project fully restores and modernizes the island, reintroducing Grove Isle as one of Miami’s most peaceful and exclusive residential locations.
Luxury Residences with Exceptional Finishes
True to Ugo Colombo’s reputation for quality, VITA’s residences deliver an elevated standard rarely seen in today’s new developments. Highlights include:
11-foot flush ceilings throughout
Mudded-in linear AC diffusers
Frameless interior doors
Custom Molteni kitchens in light or dark finishes
Full Miele appliance packages and wine coolers
Book-matched marble primary bathrooms with dual vanities
Steam-equipped showers with electrochromic privacy glass
Private garages available for select residences with direct-entry private elevators
The smallest residences start at approx. 2,500 square feet—underscoring the project’s focus on spacious, home-like layouts.
Amenities and Members Club Offerings
VITA offers a robust yet intimate amenity program designed around island living, wellness, and privacy. Amenities include:
Two waterfront pools (one for residents, one for club members)
Members-only club room with lounge spaces, bar, and billiards
Full spa with sauna, steam rooms, massage rooms, and cold plunges
Technogym-equipped fitness center with water views
Yoga studio
Access to nine renovated tennis and pickleball courts
A new 60-seat restaurant, open to the public and operated by the owners of Daniel’s
These amenities complement the peaceful tone of the island, offering residents a resort-caliber lifestyle just minutes from city conveniences.
Remaining Availability
As of this week, only 10 residences remain, including:
One 3-bedroom residence (approx. 2,500 SF) at $6.5M
Several 4-bedroom residences (approx. 3,700–3,800 SF) priced from $8.5M to $10.3M
Two duplex penthouses (approx. 7,000 SF each) with private pools, priced at $22M
This limited supply makes VITA one of the most exclusive new luxury offerings in all of Coconut Grove.
Watch the Full First-Look Video Tour
Below is my exclusive walkthrough with Chris Suarez, offering the very first on-camera look inside VITA at Grove Isle. The video includes a full residence tour, the amenities, members club, and insights into what makes this development stand out.
Interested in a Private Showing?
For pricing, availability, or to schedule an in-person tour of VITA at Grove Isle, contact me directly:
Miami-Dade Condo Market Sees Strong Year-Over-Year Gains in October
Market Snapshot: October 2025 Shows Momentum in the Condo Sector
According to the latest report from the Miami Association of Realtors (“MIAMI”) and the Southeast Florida Multiple Listing Service (SEFMLS), Miami-Dade County posting a strong second consecutive robust month in October 2025 — and the condo segment was firmly part of that upswing. Existing condo sales in October rose by 6.82%, increasing from 939 units in October 2024 to 1,003 units in October 2025 (up from 904 in September 2025). Meanwhile, the dollar volume of condo sales ticked upward to approximately $654 million, reflecting a year-over-year increase of about 1.3%.
Affordable and Luxury Tiers Lead the Way
The data highlight standout growth at both ends of the pricing spectrum. “Affordable” condo properties (in the $150,000–$199,000 range) surged an impressive 78.8%, rising from 33 units in October 2024 to 59 units in October 2025. On the luxury side, luxury condos priced at $1 million and up increased 7.63%, from 118 units the prior year to 127 units this October. The broad gains reflect that demand remains robust both for value-entry and premium condos in Miami.
Price Dynamics & Inventory: Stability with Opportunity
While unit volume climbed, median sale price for existing condos actually dipped modestly: from $415,000 in October 2024 to $400,000 in October 2025 (a decline of about 3.6%).
This price softness, when paired with rising sales volume, can signal opportunities for savvy buyers. Inventory for condos rose by 15.66% year-over-year (from 10,946 to 12,660 active listings) but remains 17.2% below pre-pandemic levels (October 2019: 15,295 listings). The months-supply of inventory for condos stands at around 13.9 months, suggesting a buyer-market tilt — yet the shorter-term uptick in volume means competition is real in the right segments.
What This Means for Condo Buyers, Sellers & Investors
For Buyers & Investors:
With condo sales up ~6.8% and inventory rising, you may have more options right now — especially in the value tier and select luxury segments.
The dip in median price to $400K offers negotiation room for well-priced buildings with strong amenity packages and good HOA/financing structure.
The dramatic jump in affordable condo sales signals that value-oriented buyers (including investors looking for rental yields) should pay attention now.
For luxury investors, the $1M+ condo uptick confirms that high-net-worth buyers remain active in Miami-Dade — a good sign for premium-tier product.
For Sellers:
If you’re holding a condo priced competitively, this market’s momentum works in your favor — especially if your building and location stand out.
With median prices slightly down, sellers should emphasize strong positioning (amenities, financing, building reserves) to justify premium pricing.
For units in the $150K-$200K bracket, the surge in sales indicates heightened interest and potential for quick movement — so aggressive marketing now can pay off.
For Developers or Pre-Construction Stakeholders:
Even though these MLS stats don’t capture most pre-construction or conversion condo sales, the resale data provide directional insight: value entry and luxury both active.
Product strategies that address the ~$150K-$200K entry level could tap into the surge seen, as could luxury offerings with high finishes in desirable locations.
As inventory remains below pre-pandemic levels and new listings are not exploding, the long-term backdrop remains supportive for well-positioned condo developments.
Long-Term Context: Why Condos in Miami Remain Compelling
Over the past decade, Miami-Dade condo prices have roughly doubled, moving from ~$200K in October 2015 to ~$400K in October 2025 — about a 100% appreciation. This long-term track record of value growth is a powerful driver for both end-users and investors. Add to that the high proportion of all-cash buyers (which in the condo segment is around 50.8% of existing condo sales in October 2025) — giving the market a buffer against mortgage-rate headwinds.
Final Thoughts: Timing & Takeaways for the Condo Sector
October 2025’s year-over-year gains in unit sales and strong interest in affordable and luxury condo tiers mark a meaningful moment for the Miami-Dade condo market. The slight dip in median price combined with rising inventory provides a potential opportunity window for buyers and investors — yet the rising volumes and premium-tier activity mean that the most compelling deals will be well-positioned properties. For sellers and developers, the message is clear: time to act with precise positioning and marketing, because demand remains very much alive.
If you’re considering buying, selling or investing in a condo in Miami-Dade, now is a smart time to engage. For tailored advice, local building analysis or marketing strategy, reach out to us at [email protected].
AVA MediterrAegean Opens Its Flagship Restaurant in Coconut Grove
Photo courtesy: Riviera Dining Group
A New Mediterranean Destination Arrives in Miami
Riviera Dining Group (RDG), one of Florida’s most influential hospitality collectives, has officially debuted its newest concept in Miami: AVA MediterrAegean in Coconut Grove. Opening November 22nd at 2889 McFarlane Road, the restaurant marks RDG’s fifth venue and serves as the brand’s flagship, expanding on the success of its beloved Winter Park outpost. Blending elevated Greek cuisine with modern Cycladic design, AVA brings a transportive Mediterranean atmosphere to one of Miami’s most historic and vibrant neighborhoods.
RDG’s Vision: A Modern Cycladic Agora
Led by RDG Founder & CEO Gregory Galy, AVA MediterrAegean reflects the group’s signature approach to luxury dining—where cuisine, design, and nightlife merge into a single immersive experience. The Coconut Grove flagship introduces AVA MM, a discreet members-only sanctuary offering unique programming, chef-driven dinners, curated tastings, rare wines, and intimate cultural activations. It is RDG’s fourth MM Members Club location, further expanding the group’s footprint across Florida’s elite dining scene.
Refined Greek Cuisine with a Modern Edge
The menu, crafted by RDG Partner and Head of Culinary Chef Michaël Michaelidis alongside Executive Chef Frédéric Aumeunier, draws inspiration from the Cycladic islands of Greece. Expect refined interpretations of coastal classics including Aegean Tuna Ceviche, Mediterranean Seabass Carpaccio, Chilean Seabass Kakavia, Lobster Pasta, and a dramatic 32oz Tomahawk. Signature large-format dishes—such as Branzino Spetziota and Prawns Kadaifi—celebrate AVA’s ethos of communal dining, while creative mezze, salads, and tableside preparations like Lamb Moussaka bring warmth and soul to the modern Mediterranean experience.
A Sculpted Space Inspired by the Greek Islands
Designed by acclaimed architect Lazaro Rosa-Violán, AVA Coconut Grove pairs Greek island minimalism with Miami’s bold energy. Natural materials—travertine, plaster, limestone, coral stone, and handcrafted ceramics—define the sculpted dining room and open-air terrace. Custom oak millwork, alabaster lighting, myth-inspired artwork, and a striking rainforest marble bar set the tone for an evening that feels both serene and spirited. Meanwhile, the members-only AVA MM enclave introduces a more intimate, bronze-accented environment with cigar lockers, bespoke design details, and soon a custom chopstick box cabinet for founding members.
RDG’s Continued Rise in Florida’s Dining Scene
With restaurants like MILA Miami, CASA NEOS, CLAUDIE, and AVA Winter Park already shaping Florida’s luxury dining culture, RDG’s expansion into Coconut Grove underscores its growing influence. The group continues to elevate Mediterranean hospitality with concepts that are as much destinations as they are dining experiences—each one thoughtfully curated, meticulously designed, and rooted in a philosophy of discovery and indulgence.
Mandarin Oriental North Tower Private Residences Officially Released on Brickell Key
A Major Milestone for Mandarin Oriental’s Miami Expansion
The highly anticipated Mandarin Oriental North Tower Private Residences has officially been released, marking a new chapter for Brickell Key and for Mandarin Oriental’s presence in Miami. Positioned on the southernmost tip of the island, the North Tower will serve as the new flagship for Mandarin Oriental in North America, introducing an exclusive collection of just 70 fully finished private residences with sweeping views of Biscayne Bay, the Atlantic Ocean, and the Miami skyline. The project also includes 28 Hotel Collection Residences, with all but two already sold, reflecting strong global interest and limited future availability.
Architectural Scale and Residential Design
Rising 33 stories, the Mandarin Oriental North Tower Private Residences offers two- to four-bedroom floor plans designed for seamless indoor–outdoor living. Homes feature floor-to-ceiling glass, generous private terraces, spa-inspired baths, premium natural materials, and custom Italian kitchens with luxury appliance packages. Residences are delivered fully finished (but not furnished), giving owners a turnkey foundation while still allowing personalization through interior design.
Pricing and Market Position
Private Residences at the Mandarin Oriental North Tower begin from $3,975,000, positioning the offering among Miami’s top-tier branded waterfront residential developments. With the combination of a globally recognized hospitality brand, a private island environment, and highly limited inventory, the tower appeals to both end-users and long-term luxury investors seeking premium Miami real estate with global recognition and service-driven value.
Amenities, Service, and Lifestyle
Residents will have access to over 80,000 square feet of amenities, shared between the residential towers and the next-generation Mandarin Oriental hotel. Planned amenities include resort-style pools, signature dining venues, luxury lounges, curated wellness facilities, and lush waterfront landscaping. Services are expected to include Mandarin Oriental-trained concierge, valet, housekeeping, lifestyle programming, and in-residence spa services, aligning with the brand’s global reputation for privacy, attention to detail, and guest experience.
Prime Waterfront Location
Located at the southern end of Brickell Key, the tower offers one of the most private and tranquil waterfront residential settings in Miami, while still being minutes from the urban energy of Brickell Avenue. Residents will enjoy proximity to Brickell City Centre, Downtown Miami, Miami Design District, South Beach, and Miami International Airport, making it an ideal home base for both full-time and seasonal residents seeking exclusive, service-rich living.
Learn More and Schedule a Private Presentation
For additional details, pricing, or floor plans, visit the link below:
The Miami Riverfront Boom: Faena Residences Miami Takes Center Stage
This past Saturday night, at a star-studded grand opening party for Faena Residences Miami with none other than Alan Faena himself, the spotlight turned to a fresh chapter along the Miami River — a waterfront once overlooked but now poised for transformation.
As Alan Faena said: “We found this amazing place…that we believe has all the potential to become the new place of Miami.”
And in his words: “We love to create, we love to turn around places that are sleeping, forgotten, waiting to be reborn.”
Because “we create magic, and we know how to create it better than anyone else.”
The Miami River is no longer just a commercial waterway or industrial legacy zone — it has become ground zero for some of the region’s most ambitious mixed-use and luxury residential developments. For instance, the project at One Brickell Riverfront — currently comprised of LOFTY Brickell and The Standard Residences Brickell — recently secured a $513 million construction loan, underscoring both market confidence and commitment to the corridor’s potential.
From the Brickell Bridge heading west, new towers, waterfront walks, marinas and public-facing amenities are reshaping the neighborhood. The riverfront’s transformation is real — and Faena’s arrival marks a new milestone.
Faena’s Vision: Rebirth, Culture & Waterfront Living
Faena Residences Miami shifts the narrative: this isn’t just a place to live, but a place to belong, and to experience. With twin towers designed by acclaimed architect Rafael Viñoly, the project will include 434 residences and a 45,000-square-foot cultural center — positioning itself at the intersection of architecture, lifestyle, and waterfront luxury.
By placing a branded-residence experience right on the riverbank, Faena is signaling that the Miami River is no longer a secondary location — it’s becoming a marquee waterfront address. The brand’s reputation for immersive hospitality and design ensures that this isn’t just about square footage; it’s about crafting place and purpose.
What It Means for Buyers & Investors
First-mover advantage: While buyers are still circling the riverfront, developments like Faena’s are opening at a pivotal moment.
Waterfront repositioning: The Miami River’s upgrade means investors are buying into transformation, not just location.
Lifestyle meets unlockable value: With major projects already under construction and public infrastructure improvements underway, the upside trajectory is clear.
Looking Ahead: The River’s Next Decade
By 2030, industry analysts expect the Miami River corridor to rival more established waterfront addresses. With marquee names such as Faena entering the game — alongside large-scale mixed–use projects (such as Miami Riverbridge and Dream Hotel) and improved public realm access — the transformation of this “hidden” riverfront into a sought-after destination is accelerating.
The recent event didn’t just launch a building — it announced a new era for one of Miami’s most undervalued assets.
Want to learn more? Contact us today for details on Faena Residences Miami, pricing, floor plans, and how you can get in early on one of Miami’s fastest-evolving waterfront addresses.
Bay Harbor Towers to Celebrate Topping-Off Milestone Tomorrow, November 18th
Bay Harbor Islands, FL — Bay Harbor Towers, the boutique luxury waterfront condominium rising on the Indian Creek waterway, has officially reached a major construction milestone: topping-off. To celebrate the achievement, the development team will host an exclusive onsite event tomorrow, Tuesday, November 18th from 10:00 AM to 12:00 PM, complete with live music and a celebratory gathering for project partners, brokers, and invited guests.
Developed by PPG Development, designed by award-winning architect Kobi Karp, and featuring interiors by Interiors by Steven G., Bay Harbor Towers is an eight-story, ultra-luxury residential offering on Bay Harbor Islands with just 44 private flow-through residences. The project has been crafted to deliver a highly curated island-lifestyle experience, blending modern coastal architecture with boutique privacy at one of Miami’s most sought-after waterfront addresses. With construction progressing on schedule, the community is projected for completion and delivery in Q1 2027.
As a limited-edition collection, Bay Harbor Towers features spacious two- to four-bedroom + den floor plans, select penthouses and bayhouse residences with private pools, fully finished interiors, floor-to-ceiling glass, expansive terraces, and chef-caliber kitchens with Sub-Zero® and Wolf® appliance packages. The development also delivers a world-class amenity collection, including a rooftop infinity-edge pool, sunset jacuzzi, cabanas, wellness lounge, indoor saltwater lap pool, sauna and steam rooms, a state-of-the-art fitness center with Paragon® equipment, and a private marina with 13 slips.
The topping-off ceremony marks one of the most symbolic milestones in real-estate development — signaling the completion of the building’s structural framework and the transition into finishing, detailing, and interior work. For future residents and market observers, it serves as a strong indicator that Bay Harbor Towers remains on track, well-capitalized, and steadily advancing toward its vision of delivering an elevated level of waterfront condo living.
For more information on pricing, floor plans, availability, or private presentations, contact me directly or visit my full building profile page to explore details, finishes, amenities, and renderings.
JETSET Pilates Expands Into Luxury Communities as Wellness Becomes a Top Selling Point for Condo Buyers
Wellness: The New Benchmark in High-End Condo Development
Luxury condo development has undergone a major evolution in recent years. Traditional features like rooftop pools, private dining rooms, and concierge services are no longer enough — today’s buyers want purpose-driven wellness experiences seamlessly integrated into their daily lives. Across major U.S. markets, wellness is increasingly viewed not as an amenity, but as a core expectation tied to lifestyle, longevity, and convenience.
This shift has led developers to partner with premium fitness and wellness brands that enhance property identity and value. Among the fastest-growing names within this movement is JETSET Pilates, a modern Reformer Pilates franchise strategically aligning with luxury residential and mixed-use communities.
Luxury Alignment as a Real Estate Strategy
Rather than expanding through traditional retail leasing alone, JETSET Pilates is pursuing a niche, premium real estate strategy that places studios inside or adjacent to high-design, wellness-minded environments — including luxury condominium towers, boutique hotels, and mixed-use lifestyle destinations.
“Our goal is to place studios in spaces that naturally reflect our clients’ lifestyles,” said Michael Zennedjian, VP of Real Estate & Construction. “Each location feels distinctly local, yet unmistakably JETSET.”
This approach positions the brand not just as a fitness studio, but as a lifestyle anchor that adds measurable value to surrounding development.
Signature Miami Location: Mr. C Residences Coconut Grove
One of JETSET Pilates’ most prestigious and design-driven locations is within Mr. C Residences in Coconut Grove, a waterfront luxury condominium development known for hotel-style living, European hospitality, and curated lifestyle experiences.
The Mr. C JETSET Flagship studio spans 3,200 square feet across two levels — ground floor and mezzanine — in one of the most prime and visible locations in Coconut Grove, directly across from the marina and waterfront. Notably:
✔ It serves as a flagship studio for the brand
✔ It features two stories of high-design training space
✔ It is open to both residents and the general public
✔ It anchors a neighborhood already known for health, nature, and wellness culture
This placement exemplifies how modern fitness brands and luxury residential developers are working together to enhance both property value and lifestyle experience.
Expansion Presence Across Luxury-Oriented Markets
Beyond Miami, JETSET Pilates is already operating in or developing studios within high-growth, experience-focused communities including:
Midtown Nashville, TN — The Moore Building
North Hills, Raleigh, NC — Park Central
Union Market, Washington, DC — Margarite
Flagler Village, Fort Lauderdale, FL — EON Squared
SoHo, New York, NY — Premier retail and lifestyle corridor
These markets reflect the brand’s commitment to design-forward, walkable, lifestyle-centric environments, rather than traditional suburban fitness retail.
Looking Ahead: Growth in Wellness-Driven Luxury Environments
Since launching its franchise offering in 2022, JETSET Pilates has quickly become one of the fastest-growing boutique fitness concepts in the U.S., with more than 200 studios currently in development — including future expansion into Australia.
As developers continue to elevate their amenities packages, wellness-focused brand partnerships like JETSET are becoming key differentiators that influence buyer and renter decision-making. With a strategy centered on upscale residential and lifestyle-driven developments, JETSET Pilates is poised to continue anchoring future luxury communities where wellness isn’t optional — it’s essential.
