Closings Begin at The Standard Residences Midtown Miami
First Residential Tower Completed in Midtown Miami in Nearly a Decade
A major milestone has been reached in Miami’s urban residential landscape as The Standard Residences, Midtown Miami has officially been completed and has begun closings. Developed by Rosso Development in partnership with Hyatt and Midtown Development, the 12-story building has secured its temporary certificate of occupancy (TCO), marking the first residential tower delivered in Midtown Miami in nearly ten years.
Located at 3100 NE 1st Avenue, the nearly sold-out development introduces a new pied-à-terre–style residential concept in one of Miami’s most walkable and vibrant neighborhoods, positioned between the Miami Design District and Wynwood.
A Global First for The Standard Brand
The project represents a significant evolution for The Standard, marking its first-ever standalone residential building worldwide. Known for its playful, culture-driven hospitality experiences, the brand brings that same DNA into a full-time residential environment.
“Our vision was to bring The Standard brand’s incredible energy into the fabric of Miami urban living, creating a space with soul that is deeply connected to the community,” said Carlos Rosso, Founder of Rosso Development. “We are excited to welcome our newest residents home to experience the lifestyle and engage with the vibrant social spaces we have created. Midtown is now one of South Florida’s most compelling neighborhoods, and The Standard Residences, Midtown Miami is proud to stand at the center of that transformation.”
This concept blends lifestyle hospitality with everyday living, offering residents not just a home—but an immersive social experience.
Arquitectonica Design with Over 34,000 Square Feet of Amenities
Designed by Arquitectonica with interiors by Urban Robot alongside The Standard’s in-house team, the building delivers a highly curated aesthetic that blends modern architecture with warm, social interiors.
The development includes 228 residences and more than 34,000 square feet of amenity space, reflecting a strong focus on lifestyle and community-driven programming.
Rooftop Pool, Restaurant, and Social Spaces Define the Experience
One of the standout features is the landscaped rooftop, anchored by a 60-foot-long resort-style pool and Solana, a signature rooftop restaurant and bar by the Juvia Group.
The rooftop is designed as a social hub, offering panoramic views and a vibrant atmosphere that aligns with The Standard’s signature lifestyle.
Wellness, Work, and Play: Amenities Built for Modern Living
Residents have access to a wide array of amenities tailored for wellness, productivity, and entertainment, including:
- State-of-the-art fitness center
- Yoga and stretch studios
- Infrared sauna
- Co-working and social lounges
- Cultural programming and events
- Karaoke rooms
- Pickleball court that transforms into a disco room
The property also integrates curated food and beverage offerings such as Mannarino, Sushi Garage, Rosetta Bakery Café, and Privato Speakeasy, reinforcing its lifestyle-driven concept.
Prime Midtown Location at the Center of Miami’s Creative Scene
Midtown Miami continues to evolve as one of the city’s most desirable neighborhoods, offering a rare combination of walkability, dining, shopping, and proximity to cultural hubs.
As Amar Lalvani, President and Creative Director of Hyatt’s Lifestyle Group, noted:
“The Standard brand has always gravitated toward neighborhoods with creative energy, places where you can feel life happening on the street. Midtown has that. It’s walkable, it’s connected and it sits right between some of Miami’s most interesting districts. At The Standard Residences, our owners get to fully inhabit The Standard brand, create everyday routines and join a community that will help shape the future of Midtown.”
Nearly Sold Out with Limited Residences Remaining
The completion of The Standard Residences marks a defining moment for Midtown Miami, introducing a new category of branded residential living that merges hospitality, design, and community into one cohesive experience.
For buyers seeking a lifestyle-driven residence in one of Miami’s most dynamic neighborhoods, this project sets a new benchmark—and signals continued growth for Midtown as a premier urban destination.
With closings now underway, The Standard Residences, Midtown Miami is nearly sold out, with only a limited number of residences remaining. Contact us for details at [email protected].
