On Monday, CitizenM, a hotel chain with headquarters in the Netherlands, formally unveiled CitizenM Brickell in Miami, its newest hotel, and its official opening to the public!
The 252 rooms spread over the hotel’s 20 stories with each room identical in size and design, with king beds, wall-to-wall windows, free WiFi, and streaming TVs. As a result of an Open Art Call that CitizenM held earlier this year with 70 different artists, the rooms include artwork from ten different artists, both local and international.
The hotel’s unconventional living room-style lobby welcomes visitors with furniture from Swiss designers Vitra, which is meant to evoke the feeling of being at home. Eight SocietyM meeting rooms with break-out areas are located on the third floor.
The hotel provides CanteenM, one of the brand’s hallmark eateries, which is open 24 hours a day in the lobby and serves food and beverages. The hotel also provides two terraces for guests to use, one facing S. Miami Avenue and the other facing one of the greenest gardens in the city.
Robin Chadha, CMO of CitizenM states, “We’re thrilled to be opening the first of two citizenM hotels planned in Miami this year. With Jen Stark’s striking facade artwork and the interior curated with a selection of works from artists celebrating Miami’s diverse and vivacious spirit, we are excited to be able to provide guests with an unparalleled and culturally robust experience, making this property a landmark in Miami’s Brickell neighborhood.”
The former Perricone’s building on the land started to be demolished in April 2019, and immediately after that, foundation work for the new hotel tower started.
The tower itself was designed by Concrete, a company based in Amsterdam with Gensler as the executive architect. The ground floor restaurant will feature a Negroni restaurant.
This year, CitizenM, which describes itself as an “upscale hotel” company, will eventually open another hotel in Miami at the Miami Worldcenter in late 2022. The hotel chain currently operates 27 properties across 17 locations, including London, Amsterdam, Paris, Geneva, New York, Boston, San Francisco, Taipei, and Kuala Lumpur.
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